Why Leapfish permanent ads is a bad idea for searcher and advertiser

Leapfish.com launched their new Leapfish 2.0 yesterday.  Quite alot to take in.  It is a bit impressive, but understand that they have not pioneered any new technology, just riding the coattails of true pioneers, Facebook, Twitter, Google, etc.  Search aggregators have been around for awhile now, and the vast majority of searchers still use Google, Yahoo, or MSN.

The business plan for Leapfish.com is based on hard selling businesses on buying permanent ad spots on their search pages.  They overcharge on price ($1000 – $7000) for low traffic (50k to 150k visits per month).  This hard sell has worked on many opportunity-seeking marketers and left them disappointed in the end.

But first, let’s look at it from the perspective of the web searcher….people like you and I.  Take a popular item these days, GPS.  Say I’m looking for a deal on a Garmin Nuvi 350.  If  you search Google, you will get the sponsered pay per click ads at the top and the right of the page.  Internet stores running a current special on that model can very easily advertise that model and webpage for your viewing. So you, the Internet shopper will see results from stores really pushing a special price.

As of now, no one has purchased the lifetime keyword for Garmin Nuvi 350 from Leapfish, so searching Google via Leapfish would not show you that you can find one for $139 from gosale.com.

Google sponsored listing advertisers have the capability to change ads and change keywords for those ads, so people searching for a specific term get the most relevent results.  These advertisers can also turn on or off which ever ads they want, whenever they want so they can properly target their customers.

Now look at it from an advertiser’s perspective.  If you have received the call from the hard selling, rude salemen at Leapfish telling you that you will be missing out if you don’t buy this $1,500 keyword right now, please hang up for your sake.  First, the site still has yet to prove it will be the “next big thing”.  Second, there are alot of keywords out there so take your time before you decide to let their salesmen yell RECO!!!!

With Google if you want to advertise selling houses, you choose a variety of keywords to get to your ad.  For example if you are selling houses, you can choose, homes for sale, houses for sale, purchase a home, etc.  With Leapfish, all your eggs go into one basket (one keyword).  So if someone doesn’t search for your exact match, you don’t show up.

All the new additions to Leapfish may be all well and good for some people, but in the they distract the users eye and there is even less focus on who is paying Leapfish’s bills….the advertiser!  Leapfish 2.0 is the advertisers enemy.  Of the few people who actually will use Leapfish on a regular basis, even fewer will see or pay attention to the ads.

Leapfish.com was fun to use at the beginning, but when I want to search for something, I don’t need my search term to look like it threw up all over my computer screen.

http://ebuyersworld.wordpress.com/2009/10/08/leapfish-com-is-it-worth-it-a-rip-off-let-the-numbers-do-the-talking/

http://www.go-beyond-mls.com/leapfish-real-time-search/

http://www.techcrunch.com/2009/02/03/the-leapfish-chronicles-admitting-to-click-fraud-is-an-interesting-business-model/

http://www.thebransonpro.com/leapfish-sucks/

http://www.marketwire.com/press-release/Leapfish-1072033.html

Mustang Life Jackets Video

Don’t sacrifice safety for comfort.  One of the most popular reasons for not wearing a life jacket on the boat is because of the cumbersome nature of the jacket.  Mustang life jackets are comfortable and not cumbersome at all.  They can be comfortably worn over a shirt or jacket.  You can even purchase a jacket that will automatically inflate when submerged in water.

Buying at the big stores, means paying big prices. Tips to buying smart and safe.

Today’s economy is tough, and boating, fishing and outdoors hobbies are not cheap.  Saving money on anything you can is a priority for most.  Independent storefront dealers do what they can to offer a good selection of products, but usually at a full retail price.  They must buy from a distributor at sizable markup and resell it at a bigger markup just to try and turn a profit for the store.

So in comes Bass Pro, Cabelas, Gander Mountain and other big box store chains offering a huge selection of products at “discount” prices.  For many customers, shopping at their local store or going to their Web site to purchase something has become routine.  They assume that they are getting the best or close to the best price available.  While what they are buying is cheaper than alot of places, it’s not a bargain if you shop around online.

The sames goes for stores like Best Buy, good prices, but not great.  Plus you have to pay sales tax.

If you search for a Minn Kota Trolling Motor on Google, you will find 100’s of results.  Some of them Bass Pro, Cabelas, etc.  But most of them are sites you may not have heard of before.  Are they to be ignored?  Some of them for sure, but many will offer you savings of over $100 on big ticket items, plus no sales tax if you don’t live in the same state as their business.

Obviously, buying from a Bass Pro gives you piece of mind that you are buying from a reputable business.  But there are many reputable businesses on the Internet that can give you better service at a much better price.  They have much lower overhead and can operate on a lower margin to give you better prices.

How do you know who is good and who might screw you over?  There are a few things to look at before you decide to buy.

1. Is the site secure?  Look for a security certificate like from McAffee or Verisign.  Click the certificate to make sure it is valid.  This certificates ensure that the site is secure from hackers and you information is safe.

2. Does the site have a nice design?  Sites that looked like they were done in 5 minutes probably were.  If a company doesn’t put work in on their site, they will not put work in to you give you proper service.

3. Is there a phone number to call and other contact info provided?  Don’t buy from anywhere if you can’t get ahold of someone.  They may take your money and run!

4. Are the shipping costs hidden?  Many sites won’t tell you what the shipping costs are until you’ve entered in your credit card info.  They will overcharge you and figure if you’ve gone that far, you’ll probably continue with your purchase.  It also makes price comparison shopping difficult.  It’s a bit of a shady business practice and any sign of that should be a warning.

5. Is there a shipping and return policy stated.  If you can’t find the shipping or return policy, do not buy!!!  You don’t want to be stuck with something if there is a problem.

6. If nothing else, your credit card company has your back.  At the end of the day, if something goes wrong and you get ripped off, call you credit card company and let them know.  Most cc companies will immediately refund your purchase and go after the scam.

 

Follow these simple suggestions when searching for something online.  Compare pricing and don’t be afraid to ask for a price match.

Grill covers now available for Magma Gas Grills

Grill covers are now available for our line of Magma Gas Grills.  Keep your new grill clean and looking like new by protecting it from the outdoor elements.

Magma Grill Cover for Kettle Grill – Original 15 inch

 

Magma Grill Cover for Kettle Grill – 17 inch Party Size

 

Magma Grill Cover for Chefs Mate Gas Grill

Magma Grill Cover for Catalina Gas Grills

Magma Grill Cover for Monterey Grill

Please visit our website at www.ebuyersworld.com for pricing and available on these Magma Grill Covers

We also carry Magma utensils, cookware, serving tables and filet tables.  All orders over $99 ship for free via UPS ground and we can also ship any order next day air for only $20! Makes a great holiday gift!

Pre orders for Lowrance LSS-1 are piling up

Since the introduction of the LSS-1 Structure Scan by Lowrance, we at eBuyersWorld.com have been very busy taking pre-orders from enthusiastic fishermen.  While there is little doubt in our minds that these new side imaging (structurescan) units will be well reviewed once boaters test them out, the real doubt is whether Lowrance will be able to keep up with demand.

When they introduced the HDS Fish Finder about a year ago, we saw the same type of excitement from fishermen, taking many pre orders.  Lowrance was actually early on shipping some of the units, but unfortunately very late in shipping others.  Since the initial flow of HDS units, there has been a constant backorder on these unit, including right now.  We have at least 5 backorders on HDS’s that will last into December.  This has been the case all year long.

While the HDS series contains many different individual units, the LSS-1 is only one unit.  Less items to make should mean less backorders…..hopefully.

We don’t mean to criticize Lowrance too much, as the quality of their product is top notch, and we know it has to be very expensive to make.  But, they do their company a huge injustice by not being able to keep product in the market to meet the demand.

The point of this article is to educate, you, the fisherman on the importance of not waiting until the last minute to get your new LSS-1 Structure Scan unit.  For most of us, fishing season is limited and dictated by the weather.  Take full advantage of your fishing season by getting the best and most technogically advanced fish finders on the market.  Don’t be that customer that is still waiting to receive their new unit.

PRE ORDER THE NEW LSS-1 TODAY

CLICK HERE!!!!

Vexilar Ice Flashers in stock now

We have received a limited early shipment of Vexilar Ice Flashers.  If you are looking to get yours early, please order soon.  More units will be available in the next few weeks.

Vexilar FL-8SE Genz Pack 19 Degree

 

Vexilar FL-12 Pro Pack II 12 Degree

 

Vexilar FL-12 Pro Pack II Dual Beam

 

Vexilar FL-18 Genz Pack 19 Degree

 

 

Vexilar FL-18 Pro Pack II 12 Degree

 

Vexilar FL-18 Ultra Pack 12 Degree

 

Vexilar FL-20 Pro Pack II 12 Degree

 

Click here to view all of our Vexilar Flashers.  If an item is out of stock, please click the “email me when back in stock” link under the add to cart button

 

 

A Guarantee to make your boat run better – Smart Tabs

Yes it’s true and it’s proven.  Smart Tabs trim will make you boat run faster, accelerate quicker, get on plane in less time, handle better, and use less fuel.  As a matter of fact, we GUARANTEE it.

After years of selling these unique trim tabs, we have yet to have one customer return the product unsatisfied.  Forget about gimic hydrofoils…they may only help a little bit if at all.  Forget about Bennett or Lenco trims tabs, they require difficult installation and constant operator adjust while underway.

Smart Tabs install very easily on your boat and are fully automatic.  They independently adjust according to how you are driving your boat.

For more information or to purchase Smart Tabs, please visit our Web Site at www.ebuyersworld.com

Awesome features in the Bounty Hunter Land Star

The Bounty Hunter Land Star metal detector offers some unique features that separate it from other detectors.  It offers an integration of 2 systems.

The first is No-motion mode.  In No Motion mode the detector is able to sense objects underneath the coils without having to move the metal detector back and forth.

The second mode is Auto Notch Discrimination.  In this mode, the treasure hunter is able to a fully automatic discrimination mode that allows the operator turn-on-and-hunt discrimination.

• Professional, 4-Mode Operation
• Up to 4-level Iron Discrimination
• 8 Waterproof, Interchangeable coil
• Dual Mode LCD
• Ultra Slow Sweep Discrimination
• Triple Tone Discriminate
• Touchpad Selection
• Sensitivity Adjustment
• Comfort Hand-grip
• Extended Arm-rest
• S-Rod handle System
• Headphone Jack
• 5-Year Limited Warranty

The Bounty Hunter Land Star Metal Detector is available at discount price at eBuyersWorld.com

Humminbird Ice Flashers in stock now

Just because the water isn’t hard yet, doesn’t mean you can get prepared now.  eBuyersWorld.com has the Humminbird Ice Flasher series in stock again for the winter season.

CLICK HERE TO PURCHASE YOU NEW HUMMINBIRD ICE FLASHER!!

Humminbird offers three different models of Ice Flashers.  The first is the Ice-35.

The Humminbird Ice-35 carries revolutionary features built and designed for the diehard ice fisherman. ICE 35 Ice Flasher feature a fiber-optic flasher display for exceptional performance in any level of light, making this flasher easy to use on those blinding, sunny winter days. The 3-color display has an overlay depth scale for easy interpretation.

At the heart of the Humminbird ICE 35 Ice Flasher is a Dual Beam 9 Degree (240 kHz) 19 Degree (455 kHz) transducer allowing for a greater overall cone of view. This flasher runs at assorted depths of 20 ft., 40 ft., 80 ft. and 200 ft.

The ICE 35 includes a 4 button control pad with zoom, gain, noise, and beam selections for easy fine tuning. A battery status indicator lets you know the flashers power condition. This unit includes a rechargeable 7 amp hour 12 volt battery and charger.

* 3-color fiber-optic flasher display
* Overlay depth scale delivers excellent viewing in sunlight
* 800 watts peak-to-peak power
* 10-step interference rejection
* 4 depth scales: 20′, 40′, 80′, 200′
* 4 button control pad
* Dual Beam 9/19 Degree Transducer
* Battery status indicator
* Shuttle mount with built-in gimbal bracket

The Ice 45 has a Dual Beam 9 Degree (240 kHz) 19 Degree (455 kHz) transducer allowing for a greater overall cone of view. This flasher runs at four depth scales in manual mode: 20 ft., 40 ft., 80 ft. and 200 ft. and seven depth scales in automatic mode: 20 ft., 40 ft., 60 ft., 80 ft. 100 ft., 120 ft. and 200 ft.

The ICE 45 includes a 4 button control pad with zoom, gain, noise, and beam selections for easy fine tuning. A LCD battery voltage indicator lets you know the flashers power condition. This unit includes a rechargeable 7 amp hour 12 volt battery and charger.

*LCD and 3-color fiber-optic flasher display
*Overlay depth scale delivers excellent viewing in sunlight
*1800 watts peak-to-peak power
*10-step interference rejection
*4 depth scales (manual mode): 20′, 40′, 80′, 200′
*7 depth scales (auto mode): 20′, 40′, 60′, 80′, 100′, 120′, 200′ Shuttle mount with built-in gimbal bracket
*7AH battery with charger
*2-year manufacturers warranty

Humminbird Ice-55 Ice Fishing Flasher has a 6-color display has an overlay depth scale for easy interpretation. The LCD shows a depth scale and large number readouts for exact depth marks.

At the heart of the Humminbird ICE 55 Ice Flasher is a Dual Beam 9 Degree (240 kHz) 19 Degree (455 kHz) transducer allowing for a greater overall cone of view. This flasher runs at four depth scales in manual mode: 20 ft., 40 ft., 80 ft. and 200 ft. and seven depth scales in automatic mode: 20 ft., 40 ft., 60 ft., 80 ft. 100 ft., 120 ft. and 200 ft.

The ICE 55 includes a 6 button control pad with zoom, gain, noise, beam, target cursor and color selections for easy fine tuning. A LCD battery voltage indicator lets you know the flashers power condition. This unit includes a rechargeable 9 amp hour 12 volt battery and charger.

Additional features of the ICE 55 Ice Flasher includes the following:
*LCD and 6-color fiber-optic flasher display
*Overlay depth scale delivers excellent viewing in sunlight
*2400 watts peak-to-peak power
*10-step interference rejection
*4 depth scales (manual mode): 20′, 40′, 80′, 200′
*7 depth scales (auto mode): 20′, 40′, 60′, 80′, 100′, 120′, 200′
*6 button control pad
*Color palatte setting allow unit to display as Vexilar, Marcum and *Humminbird-6 color
*Dual Beam 9/19 Degree Transducer
*LCD Battery voltage indicator
*Shuttle mount with built-in gimbal bracket
*7AH battery with charger
*Soft Side Carrying Case
*2-year manufacturers warranty

Top iPhone Apps

Here’s our list of the top apps for the iPhone.  Please add your comments with apps you think are awesome too.  There are just so many and there are a few hidden gems lost in the clutter.

OrbLive.  Probably the best app of all time.  Bottom line:  Access almost document, photo, movie, or song from your home computer to view on your iPhone via edge, 3g or wifi.  You can even watch TV thru your TV tuner connected to your computer if you have one.  Works with webcams too.  It’s that simple, this is a must have app for your technologically superior iPhone.  Just get it, it rocks…

Facebook.  The new updated version of Facebook is outstanding.  Now you can virtually do the same things on your iPhone thru the app as you can do on your computer, with the exception of the games of course.  I assume since it is a free app and if you have facebook and an iphone, you’ve got the app already.

Fandango.  So simple, yet so effective for viewing and booking movie times at a theater near you.  Must have app if you like movies.

ESPN ScoreCenter.  Sportsfan?  Get it.  Add your favorite sports and favorite teams.  The app keeps you updated on all the scores.

OpenTable.  Connects with participating restaurants so you can view available times for a table and book your reservation right from your iPhone!!!

Pandora.  Do you get tired of your iPod and playing the same songs?  Pandora lets you create your own commercial free radio stations based on the artist or genre of music you like.

Shazam.  Hear an awesome song on the radio and want the info so you can download it?  Open Shazam, press Tag Now and about 15 seconds later it gives all info on that song.   Simply amazing.

QuickOffice. They’ve come a long way, but still have some to go.  But, if you need to open and edit word or excel docs, this is the definite app for you.  Price is very reasonable.

Tipulator.  Awesome app for figuring out simple and complex tips.  Have 8 people at dinner and trying to split it up?  No problem with this app.

CoolFacts.  Here’s a fun fact, if you have a few minutes or more to kill and want to pass the time, CoolFacts are definetly worth downloading.

21 Pro.  BlackJack enthusiasts best friend.  Want to learn how to card count?  This app will also teach you how to count cards and how to use the count to win!!!

Postman.  Such a fun app.  Take a picture or use a Google map location to send a postcard to someone and easily send it via email or post to your Facebook page.  Very cool.

Those are our favorite apps, what are yours?  Leave a comment below, thanks.